Jan 01, 2011 good strategy bad strategy flips strategy on its head, cuts out the fluff and digs beneath the success of companies across the ages and teaches us to replicate it by following the kernel basic skeleton of strategy. Instead, they have visions, mistake financial goals for strategy, and pursue a dogs dinner of conflicting policies and actions. The difference and why it matters by richard rumelt at indigo. Results do not materialize from desire, they require forethought, planning, and strategy. A good strategy does more than just urge us forward it honestly acknowledges the challenges being faced and provides an approach to overcoming them. Good strategybad strategy the difference and why it matters.
Good strategy bad strategy is a treatise on clear thinking. Alas i spotted one such book good strategy bad strategy. Rumelt offers three simple steps to developing a strategy for your business. Good strategy bad strategy by richard rumelt overdrive. Richly illustrated and persuasively argued by a researcher, teacher, and consultant, richard rumelt has authored the playbook for anybody in a leadership position who must think and act. He is author of two books, with an interval of 37 years between them. Rumelts new book clearly elevates the discussion of strategy. The difference and why it matters, richard rumelt argues that the essence of strategy is discerning the one or two critical issues in a business problem and concentrating effort on them. The difference and why it matters ebook written by richard rumelt. Developing and implementing a strategy is the central task of a. Good strategybad strategy by richard rumelt josh harris. The diagnosis and actions that constitute good strategy, the fluff and failures that cause the bad. Do not, i repeat, do not read this book if you plan to savor the coming 11 months of political. There are precious few books that enable you to not only rethink the way you think but also improve your performance.
Since then, his original and pragmatic ideas have won fans around the world and continue to help readers to recognise and. Richard rumelt shows that there has been a growing and unfortunate tendency to equate momandapplepie values, fluffy packages of buzzwords, motivational slogans, and financial goals with strategy. Use features like bookmarks, note taking and highlighting while reading summary. Many books on management and strategy are really a single argumenta twentypage argumentstretched out to book length. Dec 24, 2017 richard rumelt teaches at uclas anderson school of management. Oct 25, 2011 richard rumelt shows that there has been a growing and unfortunate tendency to equate motherhood and applepie values and fluffy packages of buzzwords with strategy. Good strategybad strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful actionoriented strategy for the real world. Since then, his original and pragmatic ideas have won fans around the world and continue to help readers to recognise and avoid the. Jan 16, 2014 a rumelt perpsective on good strategy 1. Developing and implementing a strategy is the central task of a leader. Good strategy bad strategy has much to offer and has every chance of becoming a business classic. Nelsons victory is a classic example of good strategy, which almost always looks this simple and obvious in retrospect. This is a blinkist staff pick my boss kept asking me, emily, whats your strategy. Prof rumelt, described by the mckinsey quarterly as the strategists strategist, is not the publicityseeking guru routinely heard on the conference circuit.
The book is divided in three different parts the first part consists of good and bad strategy, followed by. He defines the thesis in a section that criticizes the power of positive thinking. Good strategybad strategy by richard rumelt waterstones. Richard rumelt shows that there has been a growing and unfortunate tendency to equate motherhood and applepie values and fluffy packages of buzzwords with strategy. Rumelt by dre baldwin, creator of work on your game. Good strategy bad strategy by rumelt, richard ebook. Free shipping and pickup in store on eligible orders. Everyday low prices and free delivery on eligible orders. In a very crowded field like strategy, few books stand out. Feb 27, 2018 good strategy bad strategy has much to offer and has every chance of becoming a business classic. I picked up this book not thinking much of it, but was very surprised by how much i learned, which actually is a testament to the pervasiveness of bad strategy in the corporate. Jul 19, 2011 good strategybad strategy has much to offer and has every chance of becoming a business classic. Good strategybad strategy posted on november 6, 2015 by mike pinkel in good strategybad strategy. Each chapter opens a window onto a different aspect of strategy.
The more recent, good strategybad strategy, was the most interesting business book of 2011. Surprisingly, a good strategy is often unexpected because most organizations dont have one. This is the best book i have ever read regarding good and bad strategy, as a matter of fact, having strategy at all. Richly illustrated and persuasively argued by a researcher, teacher, and consultant, richard rumelt has authored the playbook for anybody in a leadership position who must think and act strategically. He is also a consultant on strategic management problems. Senior executives who can spot it stand a much better chance of creating good strategies. It is an easy read, well organised with clear style, thorough and very usable for everybody with business or applying it for personal life. While he has vented about strategy in articles, in lectures and in advisory work for companies, he has bottled up plenty of frustration over the past decades. Management today drawing on a wealth of examples, rumelt identifies the critical features that distinguish powerful strategies from wimpy onesand offers a cache of advice on how to build a strategy that is actually worthy of the name. Good strategy bad strategy pdf summary richard rumelt.
Rumelt argues that the heart of a good strategy is insightinto the true nature of the situation. Good strategy, bad strategy dissects good strategies by using historical examples from a variety of fields, and offers insight into developing our own effective strategies through practical advice and a solid blueprint. Cutting to the core of what makes the difference between success and being an alsoran, rumelt uses vivid. A good strategy is a specific and coherent response toand approach forovercoming the obstacles to progress. Review and analysis of rumelts book kindle edition by businessnews publishing. When richard rumelts good strategybad strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mishmash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing. Rumelt, 20, profile books rumelt says what was so great about this book. Feb 22, 2015 billionaire book club good strategy bad strategy.
Download for offline reading, highlight, bookmark or take notes while you read good strategy bad strategy. John stopford, emeritus professor, london business school good strategy, bad strategy pinpoints the polar difference. In terms of what strategy actually is, professor rumelt offers a simple definition. It articulates the fundamentals of strategy and is exceptional in its depth and breadth of case illustrations and understanding on strategy. Small book, can read over a few hours clear and simple real world. Download for offline reading, highlight, bookmark or take notes while you read good strategybad strategy. Despite rumelts lofty reputation in this crowded field, good strategybad strategy is his first book aimed at a general audience and only his second as a sole author since 1974.
Good strategybad strategy by richard rumelt youtube. Download it once and read it on your kindle device, pc, phones or tablets. Jun 09, 2011 when richard rumelts good strategybad strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mishmash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing. Bad strategy isnt just the opposite of good strategy. Good strategy bad strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful actionoriented strategy for the real world. Pdf good strategy bad strategy richard rumelt, 2011. Applying the pro athlete mindset to business, sports, and life. Good strategy, bad strategy pinpoints the polar difference. When richard rumelt s good strategy bad strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mishmash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing. So if you are preparing a strategy awayday you should read this book, if only to avoid the intellectual equivalent of turning up wearing flared trousers and sporting a mullet. Developing and implementing a strategy is the central task of a leader, whether the ceo at a fortune 100 company, an entrepreneur, a church pastor, the head of a school, or a government official. It is an easy read, well organised with clear style, thorough and very usable for everybody with business or.
Good strategybad strategy is not a rehash of existing strategy doctrines and frameworks. A hallmark of true expertise and insight is making a complex subject understandable client to consultant. Dre is a 9year professional basketball player, an author of 25 books who had done 4 ted talks. Richard rumelt and kate rumelt, 2011 richard post rumelt born november 10, 1942 is an american organizational theorist, and emeritus professor at the ucla anderson school of management, known for his work in the field of strategy, strategic planning, strategic management, and strategy dynamics. Written by one of the foremost authorities on the subject of strategy richard rumelt, the book is a true nononsense endeavor. Part i good and bad strategy 9 chapter 1 good strategy is unexpected 11 how steve jobs saved apple business 101 is surprising general schwarzkopfs strategy in desert storm why plan a remains a surprise chapter 2 discovering power 21 david and goliath is a basic strategy story discovering walmarts secret. He debunks these elements of bad strategy and awakens an understanding of. Rumelt describes the difference between the two strategies by providing different examples. Jun 14, 2012 there are precious few books that enable you to not only rethink the way you think but also improve your performance. In the book, good strategybad strategy the difference and why it matters, by richard p.
So i am paying you to ask me questions consultant to client. Fluff empty slogans filled with trendy buzzwords take the place of important insights. Richard rumelts book, good strategy bad strategy, is a mustread. Using compelling examples and penetrating insights, good strategybad strategy provides new and powerful ways for leaders to tackle the obstacles they face. I picked up this book not thinking much of it, but was very surprised by how much i learned, which actually is a testament to the pervasiveness of bad strategy in the corporate world something that rumelt talks about right away. When richard rumelts good strategy bad strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mishmash of pop culture, motivational slogans and business. A book like this can only be written with many years of research and deep thought on the practice of strategy. A good strategy is a specific and coherent response toand approach for. Its never too late to learn about strategy from richard rumelt. The emphasis on taking action is a key component of the book. Good strategybad strategy the difference and why it. Richard rumelts brilliant good strategybad strategy is one, a milestone in both the theory and practice of strategy.
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